Pharrell x Louis Vuitton ‘DOG LVRS” Collection
Pharrell Williams has once again captured the fashion world's attention with his Louis Vuitton Spring-Summer 2025 Men’s Pre-Collection, creatively centered around the bond between dogs and their owners. This collection, aptly named “DOG LVERS,” takes us on a luxury walk through the streets of Paris, New York, and London, showcasing the stylish lifestyles of well-dressed canines and their equally fashionable owners.
The collection draws inspiration from the cosmopolitan culture that celebrates dogs as more than just pets. They are, in fact, companions that deserve to be as stylish as their owners. Whether it’s a leisurely stroll through Le Marais, a casual walk down the Lower East Side, or a posh outing in Sloane Square, Louis Vuitton ensures that both dogs and their humans are impeccably dressed.
The first chapter of the collection introduces an embellished Damier motif, re-imagining Louis Vuitton’s iconic checkered pattern with a nod to the preppy dress codes of English dog shows. Suits, beige trench coats, and knitted jumpers are adorned with this motif, exuding a sense of casual sophistication.
Pharrell’s signature style is evident throughout, blending preppy elements with skate-inspired pieces like denim-lined puffer jackets and matching skate shorts. One of the standout pieces is a shearling jacket featuring a Dalmatian pattern, making a bold statement that’s both playful and luxurious.
Pharrell is known for his love of statement bags, and this collection does not disappoint. Among the highlights is a monogram leather French-bulldog bag, showcased alongside an array of Afghan Hounds, Spaniels, and Collies. The collection also features monogrammed and paw-emblemed Keepalls, Soul Trunks, Montsouris Messengers, and hard-sided bags, all staying true to Louis Vuitton’s travel-centric heritage.
The second chapter of the collection delves deeper into the dog show theme, with rosette-embroidered suits and Damier-jacquard navy tracksuits that ensure every occasion is covered—from Crufts to a Sunday morning cafe run.
No Louis Vuitton collection is complete without accessories, and the Resort SS25 Menswear collection is no exception. Dog neckties, LV Super-Vision sunglasses, a monogrammed dog house, a leather dog bowl, and a leather poop-bag holder are just a few of the items that elevate everyday dog care to a new level of chic. If there was ever a fashionable way to clean up after your pet, this is it.
Pharrell Williams’ latest collection for Louis Vuitton is a testament to his ability to blend luxury with contemporary culture, creating pieces that resonate with both fashion enthusiasts and dog lovers alike. The “DOG LVERS” collection perfectly encapsulates his vision for the brand, marrying timeless elegance with a playful, modern twist.
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